Friday, November 12, 2010

GreenBkk Formula 1 | Lotus to race in black and gold in 2011

Lotus to race in black and gold in 2011

Lotus will return to the JPS colours of the 1970s and 1980s in 2011 © Sutton Images

Lotus Racing will race in a black and gold livery next season as a throwback to the John Player Special Lotuses of the 1970s and 1980s.

The team has sported green and yellow cars this season, but in an attempt to strengthen its links with the original Colin Chapman-owned Team Lotus - for which it has purchased the naming rights - it will change for 2011.

"When we first unveiled our 2010 car there was unanimous praise for our decision to bring the historic green and yellow livery back to the modern F1™ grid," said chief executive Riad Asmat. "I know the return to the track of the legendary black and gold will be met with even more universal support as it strikes such an emotional chord with fans around the world. Giving those fans the chance to help us bring it back to the contemporary grid is true to our core belief of putting our supporters right at the heart of Lotus Racing - we can't wait to show the world what we come up with!"

The design of the livery will be open to input from the team's fans.

Head of Marketing Silvi Schaumloeffel added: "We have worked all year to make sure our fans are given unprecedented access to our team. We are all very excited about the move to a black and gold paint scheme for next season, and we want our fans to help us design the livery that will be racing around the world next year. We will shortly be announcing exactly how the fans can take part in our design process, so keep an eye on our website www.lotusracing.my for more details. The person who designs the livery we finally choose will be joining us at our first test next year to see the car out on track for the very first time, so for Lotus and F1™ fans it is the chance of a lifetime to help us take the next step forward in our amazing story in 2011."

Lotus Racing's battle with Group Lotus over its name is still rumbling through the courts.

Credit: ESPN F1


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