Weinstein Company to develop video games
By Mark Cina
Fri Mar 25, 2011 3:30pm EDT
LOS ANGELES (Hollywood Reporter) - The Weinstein Company is getting into the video game business. On Friday it announced the launch of TWC Games, which will publish games for mobile, social, and console platforms.
Properties in The Weinstein Company and Dimension Films catalog include "Scream," "Hellraiser," "Halloween," "Scary Movie" and others.
"The video game marketplace is changing at such a rapid rate. With all of the digital platforms, there are so many opportunities to broaden our audience with compelling, high quality, cost-efficient, video game entertainment," Bob Weinstein, co-chairman, said in a statement.
TWC Games has formed a strategic consultancy with Beefy Media, a video game production company, to create the games.
"The Weinstein Company is an incredible entertainment company, and I share their vision for creating very high quality content for the marketplace," said Beefy Media President Adam Boyes. "We plan to combine our extensive video game developer relationships with the impressive catalog of properties to create and produce content made by gamers for gamers."
Credit: Reuters (www.reuters.com)
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